1
I
have an E-mail marketing system in place that
enables me to gather, sort and correspond with an
E-mail database.
Yes
No
2
My E-mail
marketing system makes it easy for me to change or
delete E-mail addresses when I am requested to do so
by people in my database.
Yes
No
3
My
Web is designed to encourage visitors to enter their
E-mail address into my database.
Yes
No
4
My
Web was carefully designed to help me gather E-mail
with a variety of marketing strategies and sales
devices to appeal to my entire target market.
Yes
No
5
I
have a plan in place for online promotion to drive
buyers to my Website.
Yes
No
6
I
have a plan in place for local marketing to drive
local buyers and sellers to my Website.
Yes
No
7
I have a
well-planned newsletter in place to send to my
growing database to encourage them to contact me
when they have real estate needs or questions.
Yes
No
8
I
am prepared to focus on the needs and interests of
my target market both on my Website and in my E-mail
communications.
Yes
No
9
I
am responsive to E-mail and check for messages at
least 2 or 3 times a day.
Yes
No
10
I
utilize a Signature File with my individual E-mail
messages so that prospects can easily contact me at
any time.
Yes
No
11
My
Web is set up to help me prospect and network with
local businesses and services.
Yes
No
12
I have a
plan for contacting local businesses and services
that will result in business and referrals from that
sector.
Yes
No