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WHAT
SEO MEANS
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The
initials, SEO, stand for Search Engine
Optimization.
SEO refers to the use of Web design
elements that have the highest chance of
obtaining page one placement on the major search
engines while avoiding those Web design elements
that are counter productive. |
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In
brief, search engines respond positively to
Websites that are rich in content.
They are impressed by a Website that has
a significant number of backlinks.
Their efforts to scan or read a Website
can be hampered by the use of certain types of
graphics and programming codes. |
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BLOG
CONTENT
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Content
on a Website refers to the words on the page but
not just any words will do the job.
The content should reflect the interests
of your customers but it needs to be written in
such a way as to guide the search engine robot
that visits your site as to the proper placement
in the search engine’s index. |
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The
Blog that is part of the MLS MICRO-SITE is your
opportunity to include as much content on your
Website as needed to obtain page one placement.
For each article you add to your Blog,
you can control the Title, Keywords and
Description Meta Tags and you control the
content or the words on the page. |
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BACKLINKS
ARE GOOD
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What
if you do not have the time or the skills to
create pages of content that are optimized for
top search engine placement?
You can order content pages for your
keyword phrases in series of six or twelve
postings per year. A posting simply means that an optimized page is added
automatically added to your Website in regular
intervals. |
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The
MLS MICRO-SITE has the technology making it easy
for you to acquire backlinks to your Website.
A backlink is a link to your Website from
someone else’s Website.
Some search engines judge a Website’s
importance by the number of its backlinks.
All the tools needed for good search
engine placement is included in the MLS
MICRO-SITE. |
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